A browser tool launched Monday transforms content from your Facebook Timeline into a fast-paced movie.
In what will surely incite a roller coaster of flashbacks, Timeline Movie Maker from marketing agency Definition 6 lets you become a filmmaker with the click of a button. Definition 6 collaborated with Facebook.
After Movie Maker “parses nostalgia,” “captures your good side,” and “finds I-Remember-Whens” on your Timeline, the tool allows you to change the movie’s music and replace any image, video or check-in.
“Timeline Movie Maker is evaluating highly engaged content in a chronological fashion, choreographing a user’s personal journey on Facebook, with content that has the most engagement and uses comment analysis to identify key life moments and where the user is tagged,” says Paul Hernacki, CTO at Definition 6. “The result is a powerful example of how the synergy between technology and marketing is crucial in driving complex projects like this to life, ultimately evoking an emotional connection from the end user.”
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